Agroideal is a groundbreaking initiative in the soy sector, in which companies, NGOs, banks and research institutions have joined efforts to develop a free online territorial intelligence decision making support system. The system helps asses risks associated with the expansion of cropland areas, searching for regions of high economic benefit and productivity, coupled with a low socio-environmental impact.
This innovative system offers access to unprecedented information, that encourages the sector to use previously disturbed areas for production expansion.
Agroideal is a tool designed so all stakeholders including, researchers, sector managers and the whole community can acquire knowledge of their territory and promote its sustainable development.
Territorial intelligence is a multidisciplinary and a multi-sector approach to land use planning, which combines quantitative, qualitative and spatial methods.
It is based on:
The Agroideal tool, assembles spatial information in a single territorial database, required for planning purchases and investments in sustainable expantion of soybean and intensification of the beef production, defined by a group of experts in the sectors.
Based on the user’s business plan, one could select a study area and a desired spatial scale to perform specific analysis, by selecting the most relevant economic opportunities and socioenvironmental risks and the tolerance thresholds of each of the selected indicators within these two dimensions. Based on these parameters, Agroideal generates a risk exposure map for the region of interest selected by the user.
"Few assets will be as valuable to 21st century corporations as their reputation. With Agroideal, compamies and other stakeholders that work in Agribusiness enjoy a unique technological environment to map opportunities, but especially to identify and act to minimize the socio-environmental risks and consequently, the reputational risks associated with their action in a given territory."
Commercial and Marketing Director - CMO | Agrosatélite Applied Geotechnology
“Agroideal and the work of its coalition of creators is an opportunity to add value to public information that Embrapa and other institutions produce. Integrating data from multiple sources in a free and open user-friendly platform widens the knowledge base for smart decision-making in Brazil´s agribusiness. Agroideal is a prime example of a public-private partnership that values our strengths and our way of doing business sustainably.”
Silvia Maria Fonseca Silveira Massruhá
General Chief | Embrapa Agribusiness Computing
“The Agroideal system allows us to place economic, social and environmental risks and opportunities side by side, thus allowing the territorial expansion of companies to be carried out more intelligently and in line with its internal policies and agreements.”
Sustainability Manager | COFCO International
“Agroideal continues to be refined with every new version that is released, and is a useful tool to complement the commercial team´s planning strategies; it gives us a general vision of the infrastructure and available areas in the Amazon and Cerrado Biomes.”
Sourcing Director | Louis Dreyfus Company
“Agroideal is a collectively built and innovative tool that adds territorial intelligence to the process of expanding soy and beef production in Brazil. Scientific data shows that we don´t need to clear even a single tree to double production in Brazil - there are more than 40 million hectares of open areas that are suitable for agriculture. Agroideal is an important tool to guide expansion into these open areas.”
Coordinator of Agriculture and Food | WWF-Brazil
“As a result of a multisectoral vision, Agroideal is an easy-to-use and useful tool for the expansion plans of the agricultural sector, allowing the composition and integrated analysis of socio-environmental risks and opportunities in line with the principles and commitments of responsible action.”
Fabiana Luri Dias Doi Reguero
Socio-Environmental Management | Amaggi
“Agroideal is an easy to use tool that can quickly give you precise information about different geospatial scenarios. Complex data can be combined and analyzed in many ways, enabling users to better understand the potential of a specific region.”
Sustainability Manager | ADM
“Agroideal is a comprehensive tool with commercial, environmental, and social information consolidated in a unique and user-friendly platform. It is a helpful tool that helps us decide about grain origination planning in the field, in addition to presenting risk areas that we should be aware of.”
Head of Origination | Bunge
Over the course of 15 months, 9 global and Brazilian institutions have met to discuss and to define key datasets and essential parameters to build the system. These meetings were leaded by The Nature Conservancy and included traders, banks, consulting companies, research institutions and NGOs. The group also evaluated different indicators and tested previous versions of the system. Besides, they also provided insights on different technical requirements within their own institutions.
The following institutions collaborated in the system implementation:
Agroideal was sponsored by Bunge and Gordon and Betty Moore Foundation. This work is the results of the efforts carried by the Forest and Agriculture Collaboration (CFA), which comprises a cooperation initiative by several institutions including the National Wildlife Federation (NWF), The Nature Conservancy (TNC), World Wildlife Fund (WWF), Gordon and Betty Moore Foundation and other strategic partners. CFA was created with the purpose of eliminating deforestation and degradation of tropical and subtropical ecosystems resulting from the production of global agricultural commodities, especially beef and soy. For more information visit: www.moore.org.